An advanced reconstructing shampoo for tired, broken hair | Uses unique Opti-PlEX technology that penetrates deep into hair's core to reconstruct bonds after chemical, styling & environmental damage | Developed with FragranceFuse technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours | Locks color from fading for 33 washes | Leaves hair softer, smoother & stronger instantly
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